+312%Revenue in 90 days
5.4×Blended ROAS
+61%Conversion rate
38%Revenue from email
The challenge
Glow had a loyal following and a great product, but a slow, templated store that buckled under paid traffic. Conversion was stuck at 1.1% and every extra rupee of ad spend was getting less efficient.
Our approach
We rebuilt the storefront on Shopify Plus with a custom, conversion-first theme, rebuilt the paid account around a fresh creative-testing engine, and stood up a full Klaviyo lifecycle — all shipped in one coordinated 8-week sprint.
The results
Within 90 days revenue was up 312% and profitable. Blended ROAS climbed from 2.9× to 5.4×, conversion improved 61%, and email alone drove 38% of revenue.
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